Starting is Hard

Success isn't overnight. Most success stories that grace the covers of Fast Company or Inc. are usually stories that are actually many many years in the making. It's just hard to always remember that. 

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Drew HawkinsComment
Paid Social Media Is Not The Enemy

Free content distribution. It was social media's biggest selling point. As more and more marketers bought in, there was more content to sift through. So social media channels like Facebook, YouTube and Twitter started making us buy ads to get noticed. It felt like a huge bait and switch. But was it?

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Drew HawkinsComment