Why ChatGPT is Awesome For Marketing Operations Leaders (and other people in technical roles)
I've been late to the Chat GPT game - but there's also some value to not always being the first to try things out. Just ask crypto tech bros.
That said, I have played around with it, and I've been impressed. I have used it to create fake stories with my kids. Cheat when building out bits of code that I can't do by hand. I even had it summarize the whole Chinese balloon nonsense from last week in the style of Dr. Suess.
Seriously. It worked. I've been impressed.
I eventually stumbled into more practical usage for the tool - breaking down technically complex issues more simply.
One thing that can hold people back in their careers, especially in the marketing operations world, is needing help translating what they are doing to someone not in the weeds like they are. The ability to translate the geek-heavy work you're doing into plain English is a game changer. Both in terms of your credibility and also in terms of helping the team run a smoother operation. It helps everyone stay on the same page.
I've been able to break down complex technical solutions for a non-technical audience in the past, often using analogies that are out in left field but work effectively in connecting the dots for people.
It's doable - but it's hard, if I'm honest.
It takes time to draft an email explaining something simply in a way that will translate via text. I often know that whatever explanation I'm typing might get forwarded to another party with little context. The process can be a huge time suck to get it done right.
That's where Chat GPT comes in.
In a moment of being mentally tapped out around 5 pm and getting emailed a question, I asked Chat GPT to type a simple explanation to the complex problem I typed in.
It worked. The explanation was correct and only took a few seconds to get hold of.
I copied and pasted that response in an email (I did clarify I got Chat GPT help with the phrasing) and got that person what they needed quickly and accurately.
Does it sound like cheating? It is. But most hacks are.
Chat GPT has been seen as a threat to technical roles. And that is true. Someone could do verbatim what I described above and fake their expertise. That may work in the short run, but those facades usually fade with time.
If you work in a technical role and need to explain a solution or platform to a non-tech audience clearly, Chat GPT may be your best friend. It can save you the headache of playing a version of technology Duolingo. You only have to expand your mental energy by coming up with solutions and less on solving and explaining them.
Will this work all the time? Of course not. AI is long from perfect. But this may save a few of my readers a few steps at work today.
PS: how would Dr. Suess explain the Chinese spy balloon incident last week? Here’s what Chat GPT came up with.
Once upon a time, in the land of the free,
A strange sight was seen, for all to see,
A red balloon, round and big and bright,
Floating in the sky, an awesome sight!People looked up, and rubbed their eyes,
"What is that?" they all did surmise,
It was a mystery, a puzzle to solve,
Before it caused more trouble, that's for sure, volve!The authorities came, with trucks and cars,
They had to find out, who sent it from Mars,
They chased it down, with all their might,
This red balloon, that floated in sight.But then they learned, to their surprise,
It was not from Mars, or any other skies,
It was from China, a lost balloon,
Floating aimlessly, like a buffoon.The people were relieved, and breathed a sigh,
It was just a balloon, and no cause to cry,
But then they heard, it was not safe,
It carried a message, that could cause a rift.So they shot it down, with a pop and a pop,
It was the only way, to make sure it would stop,
No longer a danger, to the land of the free,
The red balloon, was finally history.And so the story, comes to an end,
The mystery solved, with a pop and bend,
No cause for alarm, no need to fear,
Just a balloon, that drifted too near.